Expand The Reaches with Multistream Feature

Palmstreet’s Multistream Feature enables sellers to broadcast their LIVE shows simultaneously across multiple platforms, including YouTube, Facebook, and Instagram. This powerful tool helps sellers:

• Increase Visibility – Reach a wider audience across platforms with just one live stream.
• Maximize Engagement – Interact with viewers from different communities in real-time.
• Boost Sales – Convert more viewers into buyers by expanding exposure.
• Streamline Effort – Manage all interactions and analytics from a single interface.

By tapping into multiple audiences at once, sellers can amplify their reach, build stronger customer connections, and drive more sales—all with no extra effort!

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Simplified Steps to Connect Palmstreet to Social Media Accounts

1. Set Up Multistream

• Navigate to the "Schedule a LIVE show" and enable the “Multistream” option.
• Choose the platform to link: YouTube, Facebook, or Instagram.

2. Authorize the Connection

• For YouTube: Sign in to the Google account and follow the prompts to authorize Palmstreet.
• For Facebook: Sign in to Facebook, select either Profile or Page, and authorize Palmstreet.
• For Instagram: Connect via RTMP by linking a professional Instagram account.

Note:

• Palmstreet requests only essential permissions to support multistreaming functionality. For more information on account access and permissions, please refer to the FAQ section below.
• Multistreaming to Facebook Groups is currently not supported. Please select a Profile or Page when linking a Facebook account.
• Instagram multistreaming is currently under beta testing and will be available to all sellers soon.

3. Enable Multistreaming

• Once platforms are linked, use the toggles to enable/disable multistreaming for each platform before starting your show.

4. Check LIVE Performance

• After the LIVE ends, access its summary page and explore key metrics and performance insights.

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Seamless Multistream Experience for Sellers

During a live broadcast, sellers can access:

• Interactive Comments: View comments from all platforms directly within the Palmstreet interface, allowing for quick interaction with the audience.
• Audience Metrics: Monitor the real-time breakdown of viewers by platform, offering insights into where engagement is strongest.

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Audience View and Interaction

Viewers across platforms experience the same engaging live show, featuring:

• Streamlined Titles and Descriptions: Consistent show details and descriptions reinforce branding.
• QR Codes for Easy Access: Embedded QR codes invite viewers to join Palmstreet for exclusive deals and interactions.

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Platform Requirements

‏Before enabling multistreaming, ensure each platform account meets its eligibility criteria:

YouTube

• At least 50 subscribers are required to live stream on mobile.
• No live streaming restrictions in the past 90 days.
• Get YouTube channel verified (check how to verify YouTube channel).
• To turn on live streaming, you may need to wait 24 hours before you can start your first live stream.

Facebook

• A Facebook account that is at least 60 days old.
• A Page or Profile with a minimum of 100 followers.
• The latest version of the app for mobile streaming or compatible streaming software for desktop streaming (check requirements for Facebook live videos).
• Have admin, editor, or live contributor access to the Page (if streaming from a Page)

Instagram

• A professional Instagram account.
• Minimum of 1,000 followers.
• Instagram LIVE streams are limited to 60 minutes. If your stream goes longer, it will automatically end on Instagram but continue uninterrupted on Palmstreet.

 ‌‍Note: Live animal sales are prohibited. Only policy-compliant sales are allowed.

For detailed platform-specific guides on live stream, visit:
Live stream on YouTube - YouTube Help
How To Go Live On Facebook - Meta Business Help Center
Live stream on Instagram - RTMP.IN

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FAQs

Q: What permissions are granted to Palmstreet when connecting accounts?

To support multistreaming, Palmstreet requests a limited set of permissions from connected social media accounts. These permissions are strictly limited to what is necessary for livestream setup and audience engagement:

• Create live broadcasts – Enables initiating livestreams directly through Palmstreet.
• Read live comments – Allows real-time access to viewer comments across connected platforms for unified interaction.
• Access basic channel or page information – Ensures the livestream is linked to the appropriate account.

Palmstreet does not:

• Edit or delete existing videos, posts, comments, or captions.
• Modify channel or page metadata, ratings, or follower information.
• Post any content on behalf of the user outside of the livestream environment.

All content outside of the livestream remains unaffected. Access is read-only where applicable and is used exclusively for managing Palmstreet multistream broadcasts.

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Q: Do I need to start or schedule livestreams separately on each platform?

No. Once multistreaming is enabled and accounts are connected in the Palmstreet setup, the livestream will automatically begin across all selected platforms—when the show starts on Palmstreet. There is no need to schedule or start a separate stream.

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Q: Can I multistream after I’ve already scheduled a live show?

No — multistreaming can only be set up at the time you schedule your LIVE show. Once a LIVE show has been created, there is currently no option to go back and edit or connect platforms afterward. Be sure to enable multistreaming during the initial setup process.

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Q: I see the message “The user is not enabled for live streaming.” What does it mean?

This typically means the platform account does not meet livestreaming eligibility criteria. Please review the Platform Requirements above to ensure all conditions are met.